business development strategy plan

8 Powerful Steps Business Development Strategy that Last

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Improving sustainable growth, independent and profitability is the goal of business development strategy.  That is a long journey. It is a marathon, not a sprint running.  So it is important to define actionable step by step business development program based on best practices.  An internal team can create the strategy, but also they can ask […]

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Effective Headline to Grab Attention

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What is the effective headline to grab attention?  There’s research on headlines or ad headlines, whichever is more effective between ads that precede and highlight the benefits first or ads that precede what to do. The above research examines 10 types of ad titles for the same offer, ie do a survey, then it can […]

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Why is Value Proposition Important for Us

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The value proposition is invisible but real. It is like a compass that invisible to another people but it is real as guide action for a ship. Why Is Value Proposition Important for us? To answer the question I quote this famous sentence “any product or service that  capable of providing solutions for consumers, then the […]

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value proposition

Value Proposition is Most Competitive Strategy Today

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What is the value proposition? What is in it for our business? The value proposition is not ads for the audience, but the message of business owners. The value proposition is not a slogan, not an ad. Strategizer highlight this concept that relevant in the many to many communication, web 2.0, interactive communication. Definition of […]

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Create Value Proposition  Video Script

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Create Value Proposition  Video Script is important to make advertising more persuasive. The value proposition can help to inspire us to create the persuasive advertisement. Why, because value proposition exposes benefit for them, solve the solution, reduce pain and increase gain. Based on the value proposition, advertisement focus to creates new sign and language of […]

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Small Step Big Leap

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Small Step Big Leap in creating products and services that based value proposition that fit with customer requirement. I show you why. The most important thing in our business is our customer. Without the customer, no business. No transaction, and no profit. Then second important one is fit offering. Offering that fit to need and expectation […]

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