Tag: business model canvas

Improving sustainable growth, independent and profitability is the goal of business development strategy.  That is a long journey. It is a marathon, not a sprint running.  So it is important to define actionable step by step business development program based on best practices.  An internal team can create the strategy, but also they can ask […]

Disruptive Marketing is marketing that sensitive to business disruptive. In previous post I write about fall of market leader, Nokia. Nokia is not alone. Many malls and retail shops in Indonesia are out of business when the market prefers a new way of shopping, which is online shopping. The market much likes to shop through online […]

Disruption business is real. It triggers a new perspective on business and marketing. Nokia CEO, Stephen Elop, cried.  “We did not make any mistake, but somehow, we lost”. It happened during a press conference announcing the acquisition of Nokia by Microsoft in 2013. As he said that, all the management team, including himself, cried sadly. In […]

Imagine you found passionate business ideas.  You start and running a business that follows your passion.  Even though you experience hard times and problem, you never quit. You have the big power to do a business journey. Wonderful. But how long? You ask for your self, what if your passion has no market? What are […]

The value proposition is invisible but real. It is like a compass that invisible to another people but it is real as guide action for a ship. Why Is Value Proposition Important for us? To answer the question I quote this famous sentence “any product or service that  capable of providing solutions for consumers, then the […]

What is the value proposition? What is in it for our business? The value proposition is not ads for the audience, but the message of business owners. The value proposition is not a slogan, not an ad. Strategizer highlight this concept that relevant in the many to many communication, web 2.0, interactive communication. Definition of […]