It is nice quote about Find Your Why Do.
If you want to build a ship, do not drum up people to collect wood and do not assign them tasks and work, but rather teach them to long for the endless immensity of the sea.
Antoine de Saint-Exupery
Exupery said to find your vision ( find why to do) in a beautiful way. Usually, someone said about for something that bigger than yourself. Another word is vision and mission. But Exupery said in another word: endless immensity of the sea. That is visual. That gives us a clear distinction between task, goal, and outcome. Collect wood is a task. Create ship is a goal. And immensity of the sea is the desired outcome.
Imagine about a purpose more powerful than imagine about the task. Connect task to purpose, it drives passion.
Another Example of Finding your Why Do
Another example is cleaning service in moon rocket. He defines his role not as just cleaning service. He helps people fly to the moon. This definition gives him the meaning of job. He feels make a contribution to human achievement.
The cleaning service also recreating or finding his purpose by changing the meaning of his job as creating human confidence in science. Science makes them fly to the moon. He makes people build enthusiasm for science.
Is it just about meaning that has no effect on reality? The reality, he is just cleaning service. No. It creates a filter to differentiate what is important or not. It is decisive knowledge. With that meaning, he also easier to identify, which action that supports the vision and not.
Simon Sinek Idea about find your Why
Sinek said his speech on TED Talk, about find your purpose (why). I will show background and what idea that he offers. Today, people motivate their self and another by stick and carrot. Punishment and Gift. That is not enough. It does not only appear in western ideas, eastern also have similar ideas, see Ikigai.
Knowing your WHY gives you a filter to make choices, at work and at home, that will help you find greater fulfillment in all that you do.
Simon Sinek inspired a movement to build a world in which the vast majority of us can feel safe while we are at work and fulfilled when we go home at night. Fullfilled is better than happy. It is promise of Find Your Why Do.