Training Soft Selling is non Interuptive Advertising

Training soft selling is selling strategy to sell behind teaching. It is not like advertising or hard selling.

Teaching will build a reputation that we are people who understand. That perception is one of the factors of persuasion, that is an authority. People tend to bow to people who know. Suppose selling about peanut sauce spice, certainly does not have to teach about peanut sauce seasoning, but can be veiled on themes such as diet, healthy food processing, nutrition, the role of fiber for health, the dangers of not breakfast, diseases that can occur due to lack of fiber.

Soft Selling inside Teaching

They can be taught to build relationships with market segments, building a reputation for our skills. The expertise is also related to their perception of the quality of peanut sauce seasoning. With these teachings, it is easy to awaken the perception that peanut sauce spices are made with health rules.

Associated with Facebook, teaching can be done in facebook forums or on web-web teaching. Or it could also be delivered through the articles that are uploaded on Facebook.

Better teaching is delivered in the form of a video because the demand is bigger and has a clearer chance to convey something.
At the end of the article can be inserted corporate identity so that the perception of the relationship between skill and product appears.
This teaching is suitable to be placed in personal status, fanpage status, group status, Whatsapp group (facebook and Whatsapp connected) and also Facebook ads.

If you find the reading interesting and relevant to the viewer’s situation, can share it on the fanpage. Relevantly, helping viewers accomplish their tasks, especially tasks that are important and difficult for them to accomplish. Besides those things that please them.
Excerpts from this book should also not only be written in status in the form of text, manifest also in the form of images. The trick is like making a wise quote above. That quotation is similar to Training Soft Selling.

Case Study Soft Selling That Sell

In this information technology era, advertising infiltrates so many type of communication message, include case studies. It called case studies soft selling. In mass media, advertising can interrupt with hard selling because the media is one to many communication. Meanwhile, in internet, interactive media, one to many communication, people didn’t like and have an option to refuse advertising interruption. So, to get exposure, advertisement hide behind news, story, entertainment, and learning a something new.

Advertisement hide behind the case studies

Case studies are also a contain covert advertisements.

Case studies case studies are neutral tone information. It is containing lessons, scientific and impartially impressed. For example, a case study of empowerment of small business in a village. The case study told about how economic community improved. Now they can send their children to college. We can achieve through the production of peanut spices or your products and market it to Indonesia.

A small business observer will be interested in the case study. If, for example, it is felt that the case study applicants on small business economics are small, the theme of the case study is changed, for example, the case study on diet. Diet has many people that interest in. That is far more than enthusiasts of a mall business topic.

Just make the story, “Case study of a lean body without hunger in 3 months” In the story described how peanut pasta sauces very role in the effort slimming program. Slim body enthusiasts will be interested in the story, and also peanut pasta sauce or your product.

The story is more interesting than advertising because it deals with the problems they face and the solution has authority because it is based on experience.

How to infiltrate advertising message in case studies. It does not have to expose your product in theme. The theme of case studies also shows learning point that relevant to them. For example, learn from economic empowerment.

That is case studies soft selling.

Efficiency Concept Marketing

Marketing is an effort to give benefits profitably.

Marketer gives benefit to the customer. Then customer gives money or profit to the marketer.

To make that transaction happened, it is not easy. Producer produce product and expense some cost always have resulted. But marketer, they promote and create marketing activities, they do not always get a result. Cost of marketing can be unpredictable.

But marketing is a necessary function of a business. Imagine you create the product that cannot sell. No profit. Then producer didn’t get money or profit.

Marketing Ideas that Reduce Many Costs

Important but unpredictable cost. That is marketing. Fortunately, thinker of marketing has the idea to create efficiency in marketing activities.

1. Efficiency through target market decision. Serving everyone It will spend exhausted energy. It is better to determine the target market and focus to serve that target market. Serving the target market is more cost-efficient than serving everyone. Serving everyone is very expensive and inefficient because it means preparing products, distribution channels, promotions, and prices for several buying power.

2. Efficiency through Brand and customer satisfaction. Persuade new and uninitiated consumers to your product is much more costly than inviting consumers who are familiar with and satisfied with your products and services. Efficient because it will encourage repeat purchase. Enterprises make a target market considering your business, your product.

3. Efficiency through checks and improvements with information technology support. With checks and risk improvements occur, the inaccuracy between product/promotion with the needs/want/expectation of customers can be minimized.

Information technology not only plays a role in communication between companies and customers but with digital track record also provides data on market behavior. This digital track record signals their response to advertisements and products as well as signals about what the market likes and dislikes. Such information is indispensable for achieving the marketing objectives efficiently.

That way the cost of error can be reduced.

We are Deserve to Start Big Business Journey

Before to start a business idea, sometimes we have an idea that supports and against. Maybe you think that is impossible. Consider that if you didn’t do anything, nothing is possible.

See your mind before it turns into concentration.
Pay attention to your concentration before it turns into a feeling.
Observe your feelings before they turn into behavior.
Heed to your behavior before it turns into a result.
Take notice of the results you can before determining your way of life.

You are not a label that you own by yourself, not a label that someone else puts up.
Human is not sadness, anxiety, worry, frustration or failure.
We are age, weight, body shape or your skin color.
Thou are not past, present and future.

You are the best creature by God.
If there are people who can make something happen in the world, you can definitely make it happen, even better.
Remember the night is the beginning of the day.
The dry season is the beginning of the rainy season.
Suffering is the beginning of peace.

An obstacle is the beginning for good.
The optimistic attitude to goodness is the beginning of self-power.

Therefore, enjoy every moment of your time.
Think of it as the final stage of your life.
Live with love to God.
Savor by imitating the Law of Allah’s Apostle.
Relish with dreams.
Experience with the struggle.
Live with patience.
Breathe with love.
Respect life.